Back by popular demand: The Basics of Social Media R.O.I. (via The BrandBuilder Blog)
Hope everyone who is currently running a social media marketing program or has someone doing it on their behalf watches this video!
Hope everyone who is currently running a social media marketing program or has someone doing it on their behalf watches this video!
Though the presentation has morphed a bit since this version made its debut at the first Social Fresh conference a scant 11 months ago, this original version still manages to pretty clearly explain the basics of a) defining what R.O.I. (Return on Investment) is, and b) applying that basic knowledge to Social Media endeavors. After almost a year of teachi … Read More
August 13, 2010 - Posted by AK Stout | Uncategorized
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