Proceed with Caution When Being Active on Social Media Sites

Being active on social media networking sites such as Facebook and Twitter is a great way to build business relationships.  If you are using these mediums to cultivate your professional contacts, though, you need to be cautious of what you are saying.  Here are three trigger topics you may want to avoid.

Politics. In light of this weekend’s events, you may be tempted to voice your opinion (whether positive or negative) of the health care reform bill.  But before you do so, think about your audience.  When it comes to politics, everyone has an opinion.  While what you say might resonate with some, it may also upset others.  Staying politically neutral (at least online) can help keep your social media networking lighthearted and enjoyable for all of your contacts.

Religion. Like politics, religion can be another trigger issue.  If your religion is an important aspect of your identity then just be careful not to overwhelm others who don’t share your viewpoints.  And never talk badly of another religion, you never know who might be listening.

Gossip. While gossip can be fun to discuss, it can look bad if you spend your day spreading it.  Maintaining integrity online is an important part of building a strong network.

So have fun with your social media networking, keep it lighthearted and entertaining, and you will be able to expand your reach and influence.